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Privacy Policy

Last updated: January 1, 2026

1. Introduction

Welcome to NichePop ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our keyword research platform and services.

2. Information We Collect

2.1 Information You Provide

  • Account information (email address, name, password)
  • Payment information (processed securely through Stripe)
  • Profile information and preferences
  • Communications with our support team
  • Feedback and survey responses

2.2 Automatically Collected Information

  • Usage data (features used, keywords searched, time spent)
  • Device information (browser type, operating system, IP address)
  • Cookies and similar tracking technologies
  • Log data (access times, pages viewed, errors)

3. How We Use Your Information

We use the collected information for the following purposes:

  • Provide, maintain, and improve our services
  • Process transactions and send related information
  • Send administrative information, updates, and security alerts
  • Respond to your comments, questions, and customer service requests
  • Analyze usage patterns to improve user experience
  • Detect, prevent, and address technical issues and fraud
  • Send marketing communications (with your consent)
  • Comply with legal obligations

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We work with third-party service providers who perform services on our behalf, including:

  • Payment processing (Stripe)
  • Analytics services (Google Analytics, Vercel Analytics)
  • Email service providers
  • Cloud hosting providers
  • Customer support tools

4.2 Legal Requirements

We may disclose your information if required by law or in response to valid requests by public authorities.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication mechanisms
  • Secure payment processing through PCI-compliant providers
  • Regular backups and disaster recovery procedures

6. Your Rights and Choices

Depending on your location, you may have the following rights:

  • Access: Request access to your personal information
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your personal information
  • Portability: Request a copy of your data in a portable format
  • Opt-out: Unsubscribe from marketing communications
  • Restriction: Request restriction of processing
  • Objection: Object to certain types of processing

To exercise these rights, please contact us at support@nichepop.app

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our service and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

9. International Data Transfers

Your information may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. We ensure appropriate safeguards are in place for such transfers.

10. Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

11. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

12. Contact Us

If you have any questions about this Privacy Policy, please contact us:

  • Email: support@nichepop.app
  • Support: support@nichepop.app
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